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Top of Mind Dental Marketing [4-Step Guide]

When it comes to marketing, there are many techniques and theories. Creative and actionable ideas are all over the internet. You can find plenty of bulleted lists and videos with expert tips. But all of this advice can feel scattered without a central unifying objective. Of course, everyone understands that we market to grow a business, but what’s the objective of successful marketing? What should every marketing effort seek to advance? Understanding why you’re marketing can help you avoid wasting time and money on unfruitful campaigns.

Creating Brand Awareness in Your Community

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Digital Assets = Consistent Dental Practice Growth

Strengthening Your Dental Practice Brand in a Digital World What Is a Digital Asset? Online traffic is the most valuable commodity in our modern world. Online success means capturing a virtual audience while marketing a product or service. All major platforms (Google, YouTube, Facebook, Instagram, etc.) strive to attract and hold viewers for this reason. But this is nothing new; before cable television and Google Analytics, companies like Nielsen surveyed American television viewing habits to determine program ratings, which in turn dictated the price of ad slots. Programs with more viewers brought in higher ad revenue than programs with less ...
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It's a New Year to Be Inspired!

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Some Dental Trivia