Promotional Merchandise for Dentists
Promotional merchandise (also known as swag or merch) has been around for a long time. It didn’t take long before marketers understood the power of branded items to act as traveling billboards, working daily to keep their businesses top of mind. Some of the earliest merch came in the form of shirts, hats, and coffee mugs; today, companies are able to drive sales by including their logo, website, phone number, and QR code on a much wider range of items.
How Branded Items Keep Your Dental Practice Top of Mind
Digital Assets = Consistent Dental Practice Growth
Strengthening Your Dental Practice Brand in a Digital World What Is a Digital Asset? Online traffic is the most valuable commodity in our modern world. Online success means capturing a virtual audience while marketing a product or service. All major platforms (Google, YouTube, Facebook, Instagram, etc.) strive to attract and hold viewers for this reason. But this is nothing new; before cable television and Google Analytics, companies like Nielsen surveyed American television viewing habits to determine program ratings, which in turn dictated the price of ad slots. Programs with more viewers brought in higher ad revenue than programs with less ...
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